I have received this lovely hamper by Ariel India which contains all the necessary household items for everyone in the family regardless gender. #HamperOfEquality
Ariel India has come up with the strong message to our society, to not to discriminate son or daughter when it comes to household works. When a girl can be that strong and become a bread earner in the family while handling the daily routine household works in her life. Then why not Son, here Son, #ShareTheLoad and this initiative is to teach sons to take household responsibilities as good as daughters.
Below are the glimpse through modern pictures:
While spreading the word of #ShareTheLoad in their latest campaign, the brand also seeks to introduce the habit in all of us, there is often a difference in the way, our sons and daughters are being raised.